35 лет
Женщина
Chișinău
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Обо мне
Digital marketing professional with solid experience in performance growth, account management, user acquisition, lead generation, and sales, with the ability to analyze, control, and coordinate multiple projects in a fast-paced environment. My sharp analytical and technical skills and a deep understanding of the marketing space empower me to focus on goals and strive for optimal outcomes. Infused with creativity, excellent time management, and interpersonal communications skills, I know how to drive results and grow B2B & B2C business relations effectively.
- Partnerships Growth
- User Acquisition
- PPC Campaign Management • Performance Growth
- Media Buying
- Affiliate Account Management • ROI & LTV Growth
- Business Development
- A/B Testing
- Email Marketing
- Microsoft Excel (Pivot, Vlookup, Advanced Formulas)
- Google Ads Manager (AdWords) • Google Analytics
- Facebook Business Manager
- LinkedIn Campaign Manager
- MS Word / PowerPoint
- WordPress
- Social Pilot
- Canva
Опыт работы
Январь 2022 - Настоящее время
2 года 11 месяцев
DIGITAL MARKETING & PPC MANAGER
Cobwebs Technologies
Тель Авив
- Creating, setting up, maintaining, and optimizing Google Ads, email marketing, and lead generation campaigns across multiple marketing channels for adding highly qualified B2B and B2G leads into the pipeline.
- Managing and maintaining the company’s website via WordPress.
- Expanding the company’s brand presentence by managing the social media channels.
Март 2019 - Настоящее время
5 лет 10 месяцев
MARKETING COMMUNICATIONS LEAD
SSY
Tel Aviv
- Growing long-term relations with international donors and sponsors.
- Developing, executing, design marketing and communication programs.
- Managing campaigns and community social media (Facebook, Instagram, Telegram),
executing email marketing and survey channels.
Июль 2020 - Декабрь 2021
1 год 6 месяцев
GROWTH PERFORMANCE MANAGER
Finance Magnates
Tel Aviv
- Collaborating and advocating for B2B clients to execute the successful post-sale process, cross-selling & upselling opportunities.
- Building and executing the marketing pipeline, including long-term & short-term strategy. Planning and implementing the client’s campaign delivery.
- Overseeing account operations and identifying growing opportunities
- Creating, managing, maintaining, and optimizing campaign delivery, push notifications,
lead generation, email marketing, A/B testing, and webinars via Zoom and GoToWebinar
- Analyzing performance via Google Analytics and other reports for optimization and
scaling existing campaigns.
- Providing ongoing reports and insights to the management and sales team based on
ROAS and KPIs’.
Февраль 2018 - Апрель 2019
1 год 3 месяца
STRATEGIC AFFILIATE ACCOUNT MANAGER
888 Holdings
Tel Aviv
- Successfully established long-term partnerships with clients, connecting with key business executives.
- Managed A-Z business development: prospecting, approaching, negotiating, contracting, campaign building, pixel setup, optimization, and fraud analysis.
- Optimized and monitored large-scale campaigns (over $500k per month) and objectives according to the required budgets via Tableau, Salesforce, BI, etc., and internal tools.
Июнь 2014 - Январь 2018
3 года 8 месяцев
SR. AFFILIATE / INFLUENCER ACCOUNT MANAGER
Prime Gaming
Tel Aviv
- Strategically managed global publishers’ growth through ongoing campaign development, traffic optimization, and marketing material creation.
- Executed, analyzed, and maximized campaigns for revenue maximizing.
- Proactively prospected leads on industry forums and conferences identified contacts for
up/cross-selling opportunities.
- Worked closely with the Product, R&D, and Design UX departments.
Языки
Румынский Базовый
Русский Свободно владею
Английский Свободно владею
Иврит Свободно владею
Образование: Высшее
Год окончания: 2010
Ariel University, Israel
Факультет: Economics & International Marketing
Специальность: BA & INTERNATIONAL MARKETING
Год окончания: 2008
State University, Moldova
Факультет: Economics
Специальность: BA, ECONOMICS
Пожелания к работе
График работы
Flexibil
Водительское удостоверение
Категория: B
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