- Engaged in lead generation (Facebook, Instagram) and launched everything manually without automation.
- Supervised digital contractors for contextual advertising and SEO.
- Created/developed landing pages from scratch on the Tilda platform.
- Tested various creatives for advertising campaigns.
- Supervised CRM managers (Bitrix24 integration).
- Collaborated with content managers and designers.
- Worked with various digital marketing tools and traffic arbitration (publer, pixels, GA, GTM, YM, Roistat).
- Lead generation by region.
- Supervised CRM managers (Bitrix24 integration).
- Integrated various tools (Facebook lead ads, Bitrix24, Telegram, WhatsApp, and others).

Achievements: Increased average check, optimized advertising campaigns and budgets, built a strong team, increased conversion rate on arrival.

working with advertising budget 150.000 $ per month

- Developed and implemented strategies for the development and monitoring of internet channels aimed at promoting the company's brand. Devised and executed a comprehensive internet marketing strategy focused on increasing sales of automotive services.
- Managed social media accounts for the "Nissan" and "Renault" brands. Created weekly content plans, launched advertising campaigns, and collaborated with major influencers.
- Launched advertisements (targeted, contextual, KMS, RSYA) and manually conducted daily analysis. No automated systems were used.
- Utilized analytical tools (YM, GA, GTM, Fb Pixel).
Project Manager Functions:
- Participated in writing project specifications for the "Avtomirservice" project. Collaborated with developers, designers, SEO specialists, set tasks, monitored deadlines, and supervised contractor work.
- Planned and monitored timelines, determined project budgets.
- Implemented analytical tools (YM, GTM, GA). Conducted monthly collection and analysis of statistics; monitored the resource's positions in Yandex and Google search results.
- Information administration - updated, filled, internally optimized, and promoted through search engine optimization.
- Monitored and ensured the smooth operation of all holding and "Avtomir Service" internet store websites.

Achievement:

- Increased the average transaction value for new car services.
- Brought more potential customers to test drives.
- Generated 3 million rubles in service sales through online advertising.
- Sold two Nissan Qashqai cars in one month through online advertising.

- Launching internet advertising (Context, Target, Media)
- Analyzing all company media channels (web analytics).
Working with analytical services;
- Monthly posting plan
- Analyzing competitors' marketing strategies;
- Working with modern email services
Unisender / Mailchimp / Sendplus
- Testing hypotheses and analyzing the effectiveness of
E-mail marketing
- Creating the right community image
- Working with regional platforms to understand the algorithm
of building the top in social networks
- Promoting the community through social media services
- Creating and handing over thematic video channels for management.
- Reputation management - collecting feedback from the target
audience and reacting to comments, influencing public opinion through PR materials in social networks
- Community management - directing discussions in the right direction, increasing user activity in communities, neutralizing negative users, organizing support services through social networks;
- Managing accounts and moderating them on all social networks
- Working with interfaces - integrating the website with social
networks and with the online store
- Monitoring and analysis; Web analytics

Achievements: Increased active subscribers in social networks 10 times without a advertising budget, only posts and copywriting.
(Instagram from 0 to 100 thousand, VK from 0 to 7 thousand, OK from 1000 to 14 thousand + official checkmark)
Developed the company's corporate website with a team, which led to an increase in advertising sales in shopping centers.
My involvement in creating an online store and mobile application contributed to an increase in the company's profits and obtaining loyal customers through the internet in 6 cities in the Far East.
Found the best guys in their field and formed a team for various tasks, starting from UI/UX design to developing a corporate website, online store, saved budget on developing all our web services

- Website administration for the company.
- Web analytics.
- Launching online and offline advertising campaigns.
- Content creation, administration, and management of social media groups.
- Launching social media contests to attract additional clients.
- Guerrilla marketing/advertising in prominent city publications.
- Creating landing pages.

Achievements: Built the entire marketing strategy from scratch. Through advertising, increased the number of visitors to the establishment and average ticket size by 85 percent.

Marketing manager and website developer
Description: Provided services to organizations, private businesses, and government entities (Automotive, Medical, Software Development, e-commerce, Russian Ministry of Internal Affairs in the Khabarovsk Krai, Investigative Committee of the Russian Federation in the Far Eastern Federal District and the Khabarovsk Krai).

- Created websites from scratch to launch (CMS - WordPress / Tilda / UMI).
- Integrated third-party HTML codes (widgets, etc.).
- Content creation and management.
- Configured analytical systems (GA, YM, Pixel).
- Launched advertising campaigns (targeted, contextual).
- Created and managed social media groups (VK, OK, FB, IG).
- Developed and launched landing pages on websites.
- Designed and launched personal websites.